In my experience, I've successfully developed, delivered, and organized projects for a diverse range of clients and objectives. I bring a diverse skill set focused on creativity and analysis to ensure each project is unique and successful.
In each project I am a part of, I value connection with my peers and teammates to develop trust and respect to build a strong, successful environment. I not only value connection, but I also strive to support others through high expectations and managing various organizational aspects for optimal results.
I’m bringing strategic thinking, outstanding communication skills, and genuine passion to every project I'm part of.
2025 — Present
My key responsibilities include:
Working with the client to develop an integrative campaign to compete nationally in April 2026.
Developed the research foundation strategies for the campaign direction, focusing on audience insights and primary research tactics.
Promoted to the creative promotions team to develop creative promotional features that align with objectives.
Worked collaboratively with creative, media, and research teams weekly, discussing campaign decisions.
Creating research & promotion ideas independently and collectively with teammates.
Developing overall campaign concepts, print ads, short-form, long-form, promotions, media strategy, placements, and taglines.
Contact me for more information on specific roles, responsibilities, or references from my experience.
My key responsibilities include:
Budget Allocation
Developing resource allocations for the given budget, including all campaign aspects such as creative content, promotional features, media strategy, and research tactics.
Working with all campaign teams to provide the best, most strategic use of the given budget to achieve the most success.
Identified KPIs, metrics, and conversions.
Creating several financial spreadsheets, including balance sheet, liabilities, stockholder equity, and miscellaneous campaign elements.
Strategizing high-priority elements, risks, and partnerships to develop budget allocation.
Contact me for more information on specific roles, responsibilities, or references from my experience.